The Gartner Magic Quadrant report on Business Intelligence and Analytics in February validates our belief in the end user need for strong BI solutions and the strength of the Microsoft BI platform. Microsoft’s market share for BI was at No. 3 in 2011 and has continued growing. The Gartner chart speaks for itself. Microsoft had the highest ability to execute BI and was tied for number 3 in it’s completeness of vision.
Gartner believes “the market for BI and analytics platforms will remain one of the fastest growing software markets.” And that, “although this is a mature market and has been a top CIO priority for years, there is still a lot of unmet demand. Every company has numerous subject areas — such as HR, marketing, social and so on — that have yet to even start with BI and analytics.”
Gartner noted that “Microsoft offers a competitive and expanding set of BI and analytics capabilities, packaging and pricing that appeal to Microsoft developers, its independent distributor channel, and now to business users through enhanced BI and data discovery capabilities in Excel 2013. Microsoft’s strategy has been to enhance the BI capabilities in three of its core offerings with each release — including Microsoft Office (specifically Excel), Microsoft SQL Server and Microsoft SharePoint — to increase their value and drive upgrades.”
Some of the strengths of the Microsoft BI solution as highlighted of the Gartner Report :
- Total Cost of Ownership and License Cost
In the Magic Quadrant customer survey, more Microsoft customers cite TCO and license cost as the No. 1 reasons for selecting Microsoft as a BI vendor, as opposed to most other vendors in the survey. This has been the case for each of the past six years in which Gartner has run the survey.
- Highest rated BI platform infrastructure
In the Magic Quadrant survey, Microsoft customers rated its BI platform infrastructure among the highest compared with most other vendors, and a higher percentage of customers use it extensively.
- Wide Availability of Skills
“Wide availability of skills” is among the top reasons why customers select Microsoft more often than all other competing vendors in the survey.
- An Enterprise Standard
Among the highest percentage of customers say they have standardized on the Microsoft BI platform. In addition, among the highest percentage of survey respondents of any vendor say they choose Microsoft because it is an enterprise standard, and because of the wide availability of skills.
- IT-orientated BI Authoring Tools
Microsoft’s market success is also driven in part by its IT-oriented BI authoring tools within SQL Server, which are based on Visual Studio, the broadly adopted development environment.
What do you think about the Microsoft BI platform of MS Excel, Sql Server, Powerpivot and Sharepoint?